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GTM Advisory Services

Generative Engine Optimization (GEO)

Get discovered when your prospects ask AI

Your prospects aren't Googling anymore. They're asking ChatGPT, Claude, and Gemini to recommend solutions, compare vendors, and research products. If you're not showing up in AI responses, you're invisible to the next generation of B2B buyers.

Why This Matters Now

You're Invisible to AI

The Problem: Your prospects are asking ChatGPT, Claude, and Gemini for product recommendations—and your company isn't being mentioned.

The Impact: You're losing deals before you even know prospects exist.

Competitors Own the Narrative

The Problem: When prospects ask AI about your product category, your competitors get recommended. You don't.

The Impact: AI is becoming the new Google—and you're not ranking.

Broken Discovery Channel

The Problem: Enterprise buyers use AI for research, vendor evaluation, and buying decisions. If you're not surfacing, you don't exist.

The Impact: Your marketing is optimized for Google. AI doesn't care about your SEO.

What Is GEO?

Generative Engine Optimization (GEO) is the practice of making your company, products, and expertise discoverable to Large Language Models (LLMs) like ChatGPT, Claude, and Gemini.

Unlike SEO (which optimizes for search engines), GEO optimizes for how AI models retrieve, synthesize, and cite information when answering user questions. It's the difference between ranking in Google search results and being recommended by AI.

GEO Readiness Assessment

We evaluate your current GEO posture across three critical dimensions:

Content Structure

Do LLMs understand what you do, who you serve, and why you're different?

Authority Signals

Does the web treat you as an authority in your category?

Discoverability

Can AI models find, parse, and cite your content when prospects ask questions?

What You Get

GEO Readiness Report

Comprehensive analysis of how your company surfaces (or doesn't) in AI responses. Includes competitive benchmarking, gap analysis, and current citation frequency.

Strategic Recommendations

Prioritized roadmap for improving your GEO posture: content strategy, schema implementation, citation building, and authority development.

Implementation Support

We don't just tell you what to do—we help you do it. Content optimization, schema markup, citation campaigns, and ongoing monitoring.

Performance Tracking

Monthly reporting on brand mention frequency, citation rates, and how you're surfacing in AI responses compared to competitors.

The Early Mover Advantage

Most B2B companies are ignoring GEO. They're still fighting over Google rankings while their prospects have moved to AI.

The companies that optimize for GEO now will own their category in AI responses for years to come. By the time your competitors figure this out, you'll already be the default recommendation.

Timeline

  • Week 1-2: GEO Readiness Assessment
  • Week 3: Strategic Recommendations & Roadmap
  • Week 4-8: Implementation (content, schema, citations)
  • Ongoing: Monitoring & optimization

Who This Is For

  • Early-stage B2B tech companies ($0-20M ARR)
  • Companies selling to enterprise buyers
  • Products in competitive, AI-discoverable categories
  • Teams ready to invest in next-gen discoverability

Ready to own your category in AI responses?

Get Your GEO Assessment